Responsible for developing the visual branding systems for the Floral Collection. Developed illustrations, and packaging design. Lead Beachwaver Co®. in house design team to execute all supporting assets from graphic digital banner ads, landing pages, e-mail marketing assets and printed marketing cards.
Creative Director & Photographer: Emily Potempa.
Lead Designer & Illustrations: Crystal Krimpuri
Beachwaver Packaging
Hair Clip Packaging
